Neuw Denim Originally named after Nieuwlandstraat, the street in Brussels where it all began.

A lot of this success is due to the passion and enthusiasm for denim demonstrated on a daily basis by designer and founder, Par Lundqvist. Boasting an impressive vintage denim collection of over 2500 pairs, some even dating as far back as the late 1800’s, Par is clearly driven by the concept of Vintage Revision.